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How Can Google Analytics Help Me Understand My Business?
Google Analytics is an exciting resource out there for businesses to use. With Google Analytics, you can have access to many, many high-leverage insights. However, Google Analytics is a large…
Enhance Your Email Marketing in 9 Easy Steps
With all of the next digital marketing techniques out there, it can be easy to overlook a more traditional marketing technique: email marketing. Email marketing is a tried and true…
The History and Future of Content Marketing
Over the past decade or so, businesses have begun to incorporate a content marketing strategy to their website and social media platforms. Instead of just having a static, unchanging website,…
Digital Marketing Trends You Need to Know For 2022
2020 felt like the longest year ever, and now 2021 was what, six, maybe eight months long? Believe it or not, 2021 was in fact the full twelve months and…
What the iOS 14 Update Means for Advertisers
Apple’s iOS 14 update is now a few months old. So, businesses and advertisers have had a chance to figure out what’s what with the new update. It’s super important…
6 Tips on How to Improve SEO
How does your company decide what sort of content and keywords get sent out on social media, on email marketing campaigns, or your business’s landing pages? Are you relying on…
Social Media Platforms to Look Out For in 2022
Instagram, Facebook, and Twitter are social media platforms that attract most people’s attention. Pretty much everyone is aware of their impact and influence. However, there are many more social media…
How To Optimize Your Business for Local SEO
Your business needs to be optimized for local searches. Think about it: when you search for a service or product, and you want to find something close by, you narrow…
How to Integrate SEO and Email Marketing
SEO (search engine optimization) and email marketing are the bread and butter of many marketing campaigns. For the most part, however, these two marketing strategies are quite distinct from each…
Which Social Media Platforms Should I Advertise On?
Social media advertising is quickly becoming one of the most successful ways a business can expose its product to potential customers and clients. Whenever you see an advertisement on Facebook…
What is Ella Interactive?
Digital marketing has become a dynamic service, which utilizes many different avenues and byways of the internet. Digital marketing uses social media platforms, email marketing, search engine optimization, and many…