When you want to find a product or a service, most people search a word or term on Google.  Then, Google organizes all of the most relevant websites for that…

Whatever type of business that you are running, understanding the competition and their strategies is essential to your success. Taking the time to understand and analyze the competition – their…

If you are in the digital marketing business, then you have probably heard of what keywords are and why they are so important.  Other synonyms for keywords that you might…

You have your website, your social media accounts, and you have even done some of your own keyword research. You are busy running your business but would also like to…

The digital marketing world is always shifting and evolving, with new social media apps, CRM tools, and the search engine algorithms always changing.  Despite all of the changes and flow,…

CRM tools (customer relationship management) have made quite the splash in the digital marketing world.  In many ways, they have revolutionized the way companies approach marketing and sales.  Despite how…

Maintaining a regular and relevant blog can help drive traffic to your website, improve SEO, and provide your audience with useful information. However, your blogs might not be living up…

If you are in the digital marketing world, you have probably heard of what a CRM tool is (customer relationship management). However, if you are not, and are a small…

How are users making their way to your website? What terms and keywords are they searching for? Do some keywords appear more frequently than others? These questions are central to…

If you are in the digital marketing world, I am sure that you have heard of a Customer Relationship Management Tool – otherwise known as a CRM. However, you may…

No matter what kind of business you run, if you offer services or products, if you are an HVAC company or you sell vintage clothing, managing client relationships is central…

As any businessperson or digital marketer knows by now, social media is essential to advertising and spreading knowledge about your products or services.  While it is still important to practice…